Our story

Burgers, Shakes, and Good Times - the Harlem Way!


Harlem Shake Opens
May 2013, our flagship restaurant opened in the heart of Central Harlem at 100 W. 124th St. (corner of Lenox Ave.) The fast-casual restaurant features a menu made for both simple and sophisticated tastes.


Harlem Shake Serves – From our burgers made with custom blend Pat LaFrieda patties, NY-style, all-beef hot dogs, chicken sandwiches and grilled cheese/melts, to our entrée-size salads, sides and hand-spun shakes featuring Blue Marble Ice Cream, we use only the highest-quality, all-natural ingredients. Harlem Shake offers an extensive selection of beer and wine including eight draught beers, specializing in local choices.


Harlem Shake Represents - Our old school interior reflects Harlem’s culture and community. The “Wall of Fame” is crowded with over 200 autographed headshots of celebrities including P.Diddy, Asap Rocky, Maya Angelou, Remy Ma, and Janelle Monae. The “Wall of Fro” shows off the fabulous afro hairstyles of our customers. Our restroom walls showcase hundreds of vintage JET Magazine covers. Shannon Thorton, the original “Miss Harlem Shake” is displayed as a life size moving photo. Yearly our customers vote on a new Mr. or Miss Harlem Shake from the Harlem community. To learn more visit our Miss/Mr. Harlem Shake page. Harlemcam, the only 24/7 public live cam in Harlem is located at our flagship. It captures what’s happening on the street in real time.


Harlem Shake Expands – In Sept, 2016, we opened our second location, in East Harlem (proudly recognized as “El Barrio). Located at 2162 2nd Ave. at 111th St., here you can book an unique private event venue in the Upper Manhattan, just minutes form UES and Queens. Available for seated or cocktail events, 8 draught beer and wine bar options, BYO liquor, extensive line of menus and catering options with a Harlem flair. Our old school vibe includes Harlem’s only vintage 45 juke box and a bathroom wallpaper of hundreds of vintage JET Magazines and Luke Cage comic covers, along with some sexy round corner booths. Come check it out!; for more information and bookings, contact jpasic@harlemshakenyc.com


Harlem Shake Supports --- Our hiring policy is to hire members of the Harlem community; nearly 65% of our staff resides from the east to west side of Harlem. As a part of the village of Harlem it's important we collaborate with our community businesses and nonprofit organizations. We support our neighbors at African-American Day Parade, Black Ink, Cultured Movement, Harlem Business Alliance, Harlem Children’s Zone, Harlem Eat Up, Harlem Haberdashery, Harlem Run, heartforharlem, Mama Foundation for the Arts, Marcus Garvey Park Alliance, The Laundromat Project, MMPCIA, Power of You Teens, NYC Health & Hospitals/Harlem, Trinity Harlem Church, The Abyssinian Baptist Church in the City of New York, Inc. and many others. We are also proud members of East Harlem Community Alliance, Greater Harlem Chamber of Commerce, Harlem Business Alliance, Harlem Park to Park and NYC & Co.
Did you know that our annual Miss (or Mister) Harlem Shake winner gets to pick a Harlem non-profit organization of their choice to be gifted $1000 on their behalf?


Harlem Shake Gets Respect—Harlem Shake was featured in The New York Times, National Geographic Traveler, Time Out New York, New York Magazine, CBS local, Wall Street Journal, USA Today, Cosmopolitan, Crain’s New York Business,Travel Magazine, Village Voice, Where Magazine, Zagat, Eater, Serious Eats, Food Republic and many other media outlets. Highlights include:

Best Harlem Restaurant; WINNER 2014, Reader’s Award Choice , Time Out NY
“Top Ten Burgers in NYC”, The Village Voice, March 2015
“Harlem’s Answer to Shake Shack”… “comforts of old school and modern soul food”, Forbes Magazine, October 2014.
“Modern Diner with Old-School Vibe”, the Wall Street Journal, August 2013
“Best of the World 2013”, “Vintage Hangout” , The National Geographic Traveler, November 2013
“A Collage of Black History and Culture”, New York Times, June 2013
“Outrageously Good Fried Chicken” New York Magazine, October 2015
“Chicken Sandwiches with the Right Attitude. Harlem’s Best pick” Harlem Bespoke, October 2015
“Perfect Fried Chicken” …“A simple and Excellent Sandwich”- Bloomberg.com , October 2015
“NY’s Favorite Shakes” “Best Shakes on #2 line” Daily News, October 2015
“Inimitable”, “Best Milkshake in New York/The world” Thrillist NYC, March 2015
"11 best burgers in NYC according to top chefs", Bloomberg, April 2016
"Retro Space with Sizzling Vibes" refinery 29, May 2017
"The Absolute Best Patty Melts in New York- honorable mention" Grubstreet.com, May 2017
"One of Best Places for Burgers in East Halrem" Foursquare, October 2017
"One of most fascinating public bathrooms in NYC" , Untapped Cities, July 2017
"These burger queens are turning Harlem Shake into an Empire" , Uptown Magazine, September 2017